Ackroyd Lowrie Feature at The London Design Festival 2016

Ackroyd Lowrie recently hosted an open evening for Maker Mile as part of the London Design Festival 2016, one of the world’s most important annual design events. The evening gave special access to delegates from the Design Council for drinks and debates on current industry trends. These delegates come from all over the world and included Karen Kjaergaard , Curator: Head of Exhibitions at Aarhus School of Architecture, Denmark as well as Joy Alison Wang Curator at the Hong Kong Design Institute and Benoît Loiseau, Head of International Communications at Mexico Design Week to name but a few. The evening let Ackroyd Lowrie showcase new technology that is the future of the architectural industry while offering demonstrations from our expert team. This allowed visitors and delegates to gain a first hand experience with the equipment and gain a real understanding of the benefits that it offers in the modern market.

3D printing featured heavily in the demonstrations. In 3D printing, objects are constructed layer by layer. Materials now used in the process range from the more common synthetic resins and plastics to steel and concrete. For Ackroyd Lowrie this new technology significantly reduces the time and expense in producing 3D models, which often require highly delicate details. 3D printed models are also stronger then other models, lasting longer then its traditional counterparts. Printing more detailed models help our clients to better visualise their final projects and give them a much better idea of the finished product.

Ackroyd Lowrie also used the evening to demonstrate their Oculus Rift Virtual Reality headset. Giving those who attended a chance to virtually experience projects by wandering the corridors and exploring the rooms of our virtually designed world. Halsey (2016) explains how Virtual Reality (VR) is about to change architecture forever and explaining how it gives architects competitive advantage and a chance to be at the forefront of industry technology. He goes on to highlight how VR helps to speed up the process of development as clients can interact with their buildings (e.g. turn the lights on and off) and get a better feel for what they want immediately avoiding numerous re-works.


Halsey, E (2016) Five Ways Virtual Reality Will Change Architecture. Website: architecture/ Accessed: 21st September 2016

Jon AckroydComment