Privacy Policy
Privacy Notice
Ackroyd LowrieOwner: Rebecca Latham
Approved By: Oliver Lowrie & Jon Ackroyd
Version: 1.3
Date: 19th June 2026
Review Date: June 2027Ackroyd Lowrie Limited ("we", "us", "our") is committed to protecting your personal data and complying with applicable data protection legislation, including the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and the Data (Use and Access) Act 2025.
This Privacy Notice explains how we collect, use, store and protect your personal data when you visit our website, contact us or engage with our services.
1. Data Controller
Ackroyd Lowrie Limited
The Old Vyner Street Gallery
23 Vyner StreetLondonE2 9DG
Email: info@ackroydlowrie.com
Ackroyd Lowrie Limited is the data controller responsible for your personal data.
2. Personal Data We Collect
2.1 Information you provide
We may collect the following information:
Full name
Company name
Job title or profession
Email address
Telephone number
Information submitted through contact forms
Information provided through correspondence, meetings or enquiries
2.2 Automatically collected information
When you visit our website, we may automatically collect:
IP address
Browser type and version
Device type and operating system
Website usage informationPages viewed
Navigation paths
Time spent on pages
Referrer URLs and exit pages
2.3 Special category data
We do not intentionally collect special category personal data through our website.
If special category data is provided to us, it will only be processed where we have a lawful basis to do so.
3. Purposes and Lawful Basis for Processing
We process personal data for the following purposes:
Responding to enquiries and requests
We use your name, company details and contact information to respond to enquiries and requests.
Lawful basis: Legitimate interests.
Delivering professional services
We process client and project information to deliver our services and manage contractual relationships.
Lawful basis: Performance of a contract.
Managing client, supplier and business relationships
We process contact details and correspondence to manage our business relationships.
Lawful basis: Legitimate interests.
Sending marketing communications
We may send marketing communications where you have provided consent or where we have a legitimate interest to do so in accordance with applicable law.
Ackroyd Lowrie publishes Urban Forecast, an editorial newsletter and podcast about cities, AI and the built environment. We may send Urban Forecast to our contacts as part of our marketing communications, relying on consent or our legitimate interests. You can opt out at any time using the unsubscribe link in any email.
Lawful basis: Consent or legitimate interests. You can opt out of marketing communications at any time.
Improving website performance and user experience
We use website analytics data to understand how visitors use our website and improve its functionality.
Lawful basis: Consent for non-essential cookies and legitimate interests.
Complying with legal and regulatory obligations
We process personal data where necessary to comply with our legal obligations.
Lawful basis: Legal obligation.Where we rely on legitimate interests, we ensure our interests do not override your rights and freedoms.
4. Data Sharing
We do not sell or trade personal data.
We may share personal data with trusted third-party service providers who support our business operations, including:
Website hosting providers
Email and cloud storage providers
Analytics providersMarketing and communications platforms
Video hosting providersProfessional advisers and IT support providers
This may include providers such as:
Squarespace (website hosting)
Google Workspace (email, document storage and collaboration)
Google Analytics (website analytics)
MailerLite (email newsletters and marketing communications)
YouTube (embedded video content)
All third parties are required to process personal data in accordance with applicable data protection legislation.
5. International Transfers
Some of our service providers may process personal data outside the United Kingdom.
Where this occurs, we ensure appropriate safeguards are in place, including:
UK International Data Transfer Agreements (IDTA)
Adequacy Regulations
Standard Contractual Clauses
6. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected.
Typical retention periods include:
Enquiry data: up to 24 months
Client data: duration of the contract plus up to 6 years
Financial records: up to 6 years
Website analytics data: in accordance with cookie settings
Data is securely deleted or anonymised when no longer required.
7. Your Rights
Under applicable data protection legislation, you have the right to:
Access your personal data
Correct inaccurate personal data
Request erasure of your personal data
Restrict processing
Object to processing
Data portability
Withdraw consent where consent is relied upon
To exercise any of your rights, please contact us at info@ackroydlowrie.com.
8. Data Protection Complaints
If you have concerns about how we collect, use, store or protect your personal data, you may raise a complaint by contacting us at:
Email: info@ackroydlowrie.com
We will acknowledge your complaint within 30 calendar days and investigate the matter without undue delay.
We maintain an internal process for handling data protection complaints and aim to resolve concerns fairly and transparently.
If you remain dissatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO).
Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Telephone: 0303 123 1113
Website:https://ico.org.uk/make-a-complaint/
9. Cookies and Tracking Technologies
9.1 What are cookies?
Cookies are small text files stored on your device when you visit a website. They help websites function effectively and provide information to website owners.
9.2 Types of cookies we use
We use the following categories of cookies:
Strictly necessary cookies
Analytics cookies
9.3 Lawful basis for cookies
Strictly necessary cookies are used on the basis of legitimate interests.
Analytics and other non-essential cookies are used only with your consent.
9.4 Managing cookie preferences
When you first visit our website, you are provided with a cookie banner that allows you to:
Accept all cookies
Reject non-essential cookies
Manage your cookie preferences
You may update your preferences at any time through the website cookie settings or your browser settings.
9.5 Third-party cookies
We may use third-party services, including Google Analytics and YouTube, which place cookies on your device.
For more information, please refer to the relevant third-party privacy policies.
9.6 Browser controls
Most browsers allow you to:
Block cookies
Delete cookies
Receive alerts when cookies are used
Please note that disabling cookies may impact website functionality.
Further details are available in our Cookie Policy.
10. Data Security
We implement appropriate technical and organisational measures to protect personal data, including:
Secure hosting environments
Access controls and authentication measures
Data minimisation practices
Confidentiality obligations
Staff awareness and training
11. Third-Party Hosting
Our website is hosted by Squarespace, which stores data on secure servers.
Further information is available at:https://www.squarespace.com/privacy
12. Changes to This Privacy Notice
We may update this Privacy Notice from time to time to reflect changes in legal requirements, business practices or operational processes.
The most recent version will always be available on our website.
13. Contact Us
If you have any questions about this Privacy Notice or how we process personal data, please contact:
Ackroyd Lowrie LimitedEmail: info@ackroydlowrie.com